Creating a product biz,
one step at a time.


Where I share my business experiments.

Launching InviteRobot with a first paid customer

In the last few weeks we worked hard to grow our 48h challenge into a real product. It’s still a Slack paywall, and now it has a name, a website and… a first CLIENT! Once we decided on a name (InviteRobot — because we like robots, and this one invites you. I know, riiight?!), our first focus was to validate if the idea was worth spending more time on it.

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Where I talk random — mostly geek & travel stuff.

Hello! That's my face :)

Hey, I'm Julien Ma.

I'm passionate about technology and its impact on our World.
I'm starting my solo venture, and document my journey in this journal. Before that, I was COO at Leadformance, from its inception in 2008, to €3M revenue and its buyout by SoLocal Group. Also been hacking stuff since XXth Century.